Marketing

Bill Chin

Principal, Innovation Digital Economy Advisory Services (Ideas)

Areas of specialisation:

  • Strategic partnerships
  • Global business development
  • International marketing

Bill is a passionate business development and strategy management professional having successfully served senior roles leading global business development managing sales, and marketing across major continents in Asia, Greater China, Europe, India, Middle East, and USA.

He has built a career based on innovation-led digital technologies spanning over 28 years. Through his career experience, he has established a successful value-adding track record from consulting to client services; from entrepreneur to enterprise development; from national brand building to international sales, marketing, and business development; from research and analysis to global rollout of socio-economic strategic initiatives.

From his tertiary engineering training and years of industry experience in international marketing and business development, Bill has since channelled his efforts in sharing his experience within the academics: tertiary research and teaching at University level; whilst continue his passion in helping to bring value in building the entrepreneurial community.

Just passionate about sharing and supporting the growth of potential innovation commercialisation, to continue to build successful ventures.

 Annabel Shinkfield

Senior Manager Communications & Marketing, Australians Together

Areas of Specialisation:

  • Marketing Strategy
  • Communications and PR
  • Customer Experience (CX) Strategy
  • Strategic Planning
  • Strengths-based Leadership
  • Negotiation & Collaborative Structures
  • Creative thinking & Innovation
  • Governance

With an undergraduate degree in Marketing and a Master’s in Business Administration, Annabel established The Customer Collective consultancy to fulfil her passion for assisting organisations to establish a point of difference through customer-centric transformation, strategic marketing and brand positioning. 

Her practise reflects many years spent in delivering tactical and strategic approaches to driving growth through customer engagement, loyalty and satisfaction.  Her experience has been accumulated in Not-for-Profit, charity and commercial organisations across sectors including retail, allied health, local government, and professional and other services.

A graduate and Fellow of the Australian Institute of Company Directors, Annabel also Chairs community-services organisations OARS SA and Community Transitions. She reports to the CEO of Australians Together as Senior Manager Communications and Marketing, Chairs the MBA Alumni Committee for the University of South Australian Business School and has mentored UniSA marketing students since 2012.