Creating Artwork

Download the Visual Communications Guide (Staff access only, PDF 8.7kb - download Adobe Acrobat).

UniPrint can assist you with basic typesetting and advice on creating artwork.   

UniPrint also works with two designers, with both having experience in national organisations including higher education

Tif Image Design

Bigwig Advertising & Design. 

General Settings

Ensure you have “All” pages selected

COMPATIBILITY should always be set to the latest version of Acrobat.

Note printers require single page PDFs and not spreads. Imposition is restricted if pdf spreads are provided and will result in the file being rejected.

Ensure you Embed Page Thumbnails, Optimize for Fast Web View and the Export Layers are Visible and Printable Layers

Compression Settings

Colour and Greyscale images requires a minimum of 300 pixels per inch for images above 450 pixels per inch. Increasing above this size will only increase your file size unnecessarily

Monochrome Images requires a minimum of 1200 pixels per inch for images above 1800 pixels per inch. Increasing above this size will only increase your file size unnecessarily

Ensure you select Compress Text and Line Art and Crop Image Data to Frames

Marks & Bleed Settings

Select Crop Marks and Page Information and set the Offset at 3mm

If you have set up your In-Design Document with a “Slug Area” of 5mm, this will allow for your Trim Marks to appear. Ensure you check the “Include Slug Area”

Always set your bleed to 8mm in from all sides, this allows 3mm of bleed, plus trim marks,
IF YOU DON’T HAVE A SLUG AREA IN YOUR DOCUMENT SET UP CORRECTLY TO ALLOW FOR TRIM MARKS.

Output Settings

Select No Colour Conversion

Don’t include Profiles

Select Export, the document will save as a PDF ready for commercial printing.

Files should be set in CMYK (Cyan, Magenta, Yellow, Black) for both offset and digital print. CMYK is also known as four colour process.

The University of South Australia’s corporate colour is UniSA Blue. In addition to its use as the logo colour, UniSA Blue should always be the dominant colour on brochure covers, posters, banners, colour advertisements and any other promotional activity.

Care must be taken to use the correct colour space for the application, always use the colour breakdowns specified here. When colours are translated from one space to another, or are reproduced by different applications, the final result can vary. Where possible, ask for a proof or sample to ensure a good match with existing materials.

For one colour (black) printing the logo may be reproduced in black.

Care must be taken to use the correct colour space specifications for the application. When colours are translated from one space to another, or are reproduced by different applications, the final result can vary. Where possible, ask for a proof or sample to ensure a good match with existing materials.

Select Crop Marks and Page Information and set the Offset at 3mm

If you have set up your In-Design Document with a “Slug Area” of 5mm, this will allow for your Trim Marks to appear. Ensure you check the “Include Slug Area”

If you don't have a "Slug Area" in your document set up you will need to allow for trim marks by setting your bleed to 8mm in from all sides. (This allows 3mm of bleed, plus trim)

To ensure clarity of image resolution,  set at 300pdi